Reed received his first camera at 16, igniting a love for capturing people and places within their natural limits. Exploring his hometown of Whidbey Island, Washington, photography quickly evolved into a passion for filmmaking as he began shooting and editing videos the following year.
A decade later, Reed is based in Los Angeles, where he leads Reed Productions, a studio dedicated to creating documentaries and branded films for mission-oriented companies and craftspeople. His work focuses on stories driven by passion and authenticity, including a 20-minute documentary for Orfila Vineyards & Winery and a short vignette on pastry artist Andreas Pita.
With a personal and emotionally driven approach to visual storytelling, Reed blends poetic imagery with raw truth, elevating the soul of a story while pushing the way it’s told, and more importantly, how it’s felt.